Gratona/ Atlas

THE WORKING LIBRARY

Take the work
with you.

Start from a finished example. Leave with your next action.

ALL TOGETHER / XLSXThe Fundraising Atlas WorkbookEight sheets · Filled examples, blank records and retention calculations

Includes promises, donor welcomes, introductions, story briefs, retention counts, a sample donor-ID comparison and weekly capacity planning. The StartHere sheet explains how to use each one.

The messages and donor records are fictional examples. Replace them before use, and keep working records in your team’s approved system.

Choose one job

01

Who Promised What?

A complete handoff and delay email, with the original deadline kept visible.

Build a promise handoff in the browser ↗

02

The Second Gift Starts Here

A welcome email, a dated schedule and a handoff record.

Prepare the welcome and follow-up ↗

03

One Introduction, Ready to Make

A permission request, introduction, receiving reply and pause message.

Prepare all three messages ↗

04

One Story, Ready to Send

A complete update, source checks, a request for missing facts and an editable template.

Write a donor update ↗

05

Before You Call Them Lapsed

A cohort comparison, a board-report paragraph and an investigation record.

Compare donor lists in the browser ↗

Markdown guides open in a text editor. CSV records open in a spreadsheet. The interactive handoff and donor-list tools run in your browser; they do not send your entries to Gratona.

When choosing a CRM, take one of these exercises into each vendor demo and check what your team can complete. The nonprofit CRM comparison guide includes sample records, a vendor scorecard, and questions about migration and cost.